Deluxe

DLX

Deluxe Corporation is an American small business financial services company. Deluxe produces personal and business checks, logo design, website development, hosting, email marketing, social media management, search engine marketing and fraud protection services. Deluxe also offers promotional products, custom apparel, business supplies, retail packaging, shipping supplies, eChecks and printed materials. Deluxe and its subsidiary brands including New England Business Services Inc. (NEBS), McBee (formerly Royal McBee) and Checks Unlimited. Deluxe is based in the St. Paul suburb of Shoreview, Minnesota and has facilities in the U.S. and Canada to conduct its printing and fulfillment, call center, and administrative functions.

Deluxe has been a target of short sellers for a while. The current short interest of 8.71% is roughly at the average of the last 12 months (7.06%).